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Dale DeHart

Dale DeHart is the President and founder of SOHO Prospecting, a Camarillo-based marketing company that provides owners of small- and medium-sized independent businesses with the strategy and services they need to compete. Dale received a B. S. in Electronics Engineering from California State Polytechnic University, and a Masters in Electronics Engineering from Stanford University. Dale also earned a Masters Degree in Business Administration from UCLA. Dale’s technical and business background led him to excel in senior management positions with several leading high-tech corporations, including Hewlett Packard, TRW, and Motorola. In 1997, Dale established his own management consultant company, DeHart Consulting, LLC, providing companies - including California Amplifier, Harmonic, Fujitsu, and XILINX - with business strategy and development support. As an independent management consultant, Dale saw firsthand the challenge companies face in marketing their products and services to new prospects while focusing on the needs of existing clients. Dale launched SOHO Prospecting as a division of DeHart Consulting, LLC in 2001 to provide comprehensive marketing solutions to companies at the smaller end of the business spectrum. In 2002 SOHO moved into their offices in Camarillo, where six staff members and a number of subcontractors serve the needs of their clients. "Our clients appreciate our ability to execute a complete marketing campaign, from concept to completion, without needing to oversee every step of the process or allocate valuable internal resources to the marketing effort,” says Dale. "While marketing has been defined as the presentation of a company’s products and capabilities to a target audience, here must be a measurable return on your business marketing investment.” Dale is active in the Ventura County community and in several professional and community service organizations. A member of the Camarillo Chamber of Commerce Ambassadors, Dale was a founding member of the chamber’s SOHO Connection program, providing educational seminars for small office and home office businesses. Dale also serves as an officer for the Camarillo Breakfast Rotary, and as Vice President, Marketing for the Institute of Management Consultants (IMC). sohoprospecting.com dale.dehart@sohoprospecting.com

1 free article by Dale DeHart in 1 category:
Computers & Internet

»	How To Write Web Articles

By Dale DeHart | Published 11/28/2005 | Computers & Internet | Unrated

Since online articles can be an additional source of contract leads, it is important that you write them in such a way that they are "web friendly"-and thus more accessible to your readers. This is especially important for articles you published previously in magazines, journals or other print media. While long paragraphs are visually acceptable in print magazines, they are a bane to Web users.

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How To Write Web Articles